Click here to receive your FREE subscription to Campus Technology
News
Texas A&M University Stays in Touch with Constituents with CRM Software
4/23/2008
The George Bush School of Government and Public Service at Texas A&M University has gone public with plans to use Talisma constituent relationship management software. The school said it hopes to apply the software to the job of multi-department data and interaction management for student recruitment and retention."We felt Talisma was best suited to meet the needs of our organization because of how holistic and tailored to higher education the solution is," said Joann Wheeler, director of extended education for The Bush School. "We strongly believe Talisma will be a core anchor in a broader strategy to take our interactions with students to the next level."
The services integrate email, phone, chat, text messaging, print, portal, voice-over-IP, Web self-service and analytics on a Web platform.
Before partnering with Talisma, The Bush School relied upon manual processes to communicate with its constituents, requiring considerable staff coordination. With the software, the school will implement new forms of workflow and communications automation.
Texas A&M said it plans to deliver Talisma CRM to colleges and schools across the campus, including The Office of Graduate Studies, The College of Agriculture and Life Sciences and The Mays Business School.
Dian Schaffhauser is a writer who covers technology and business. Send your higher education technology news to her at dian@dischaffhauser.com.
Cite this Site
copy text (above) for proper citation
Recommended Reading
- Zoho Launches Online Document Management Tool
Online collaborative technology developer Zoho has launched its new Zoho Docs, a Web-based document management tool that's designed to integrate with Zoho's online spreadsheet, presentation, and document creation software.
- Red Hat Makes Strategic Virtualization Buy
Open source server distributor Red Hat Inc., which is carving out a virtualization path unique in the industry, added another arrow to its quiver Thursday with the acquisition of Qumranet Inc.
- Security Exploits to Google Chrome Browser Emerge
Google's Chrome Web browser--complete with quirky marketing comic book--made a splash when announced Tuesday, but what a difference a day makes. On Wednesday, proof-of-concept bugs affecting the Internet app were disclosed. Chrome is still early in its first public beta.
- Sun xVM VirtualBox 2.0 Hypervisor Adds 64-bit Support, Bolsters Performance
Sun Microsystems this week rolled out version 2.0 of its xVM VirtualBox. The product is a cross-platform, open source hypervisor that supports hosts ranging from Mac OS X and Windows to Solaris and 18 varieties of Linux.
- Rarity for China Schools: Nanjing University Deploys Campus-wide Wireless LAN
Nanjing University of Posts and Telecommunications in China has deployed a campus-wide wireless LAN (WLAN) from Motorola. The WLAN will enable multimedia Internet-based teaching, automatic academic office management, Internet access, long-distance teaching, and other services. Nanjing University of Posts and Telecommunications is one of the few universities in China to provide complete wireless LAN coverage to every building in addition to the campus' outdoor spaces.
- Pac-10 Teams Score Competitive Insight with BlueArc Storage
The Pacific-10 Conference (Pac-10), a group of sports teams from 10 colleges and universities, has expanded the use of its BlueArc Titan storage solution housed at the University of California, Los Angeles (UCLA) to store dozens of terabytes of game footage. In the 2008-2009 season, all of the Pac-10 football, women's volleyball, and men's and women's basketball teams will access opponents' video for competitive analysis from Titan storage.
